Insanely Durable, Insanely Comfortable

Built for Adventure, Built to Last

We design indestructible and insanely comfortable jeans and chinos.  Stronger, Softer, Stretchier. Explore Now

Tough as Nails, Soft as Butter

Bulletprufe Guarantee

We take pride in the pants we make and want you to love yours as much as we love ours. To that end, we offer a 100% satisfaction guarantee. If you don't think they're the best pants you've ever owned, we'll take them back.

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What People are Saying

We got the pants yesterday and they are AMAZING!! Awesome product! - Kevin, Found, Friction Labs High Performance Climbing Chalk

Kevin, Founder, Friction Labs High Performance Climbing Chalk

I have over a dozen days in the pants. They are performing excellent in my tests and are some of my favorites in terms of fit!

Joe Jackson, Outside Magazine's Gear Guy

You guys have ruined normal jeans for me! Just had to donate all of my other pants and order more BPs!

Jeff, Utah, USA

I've worn them for three days straight. These things rock! It's truly something that one pair of pants is like the travel-work-pub-gym pants. Nice work!

Shannon Davis, Editor in Chief, Climbing Magazine

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